Why consumer goods companies should rethink revenue growth managementOver the last decade the consumer-packaged-goods (CPG) industry has been facing a huge challenge of finding growth in a market where...
Capturing your true customer revenue potentialThis post is part 4 of a 5-part series on Customer Revenue Optimization and our Smart Account Planning process based on the Rootit®...
Making account planning sexy again This post is part 3 of a 5-part series on Customer Revenue Optimization and our Smart Account Planning process based on the Rootit®...
Fast-growing sales organizations use analytics more effectivelyThis post is part 2 of a 5-part series on Customer Revenue Optimization and our Smart Account Planning process based on the Rootit®...